This issue comes up a lot in the make-up world, Which one is better the high end make-up compared to its less expensive counterpart. Some say that high end make-up offers better quality: more pigmented, longer wear, luxurious. My question is do people buy the more high end brands for those qualities listed above or do they buy that brand because of the name? I'm not sure about the number of people who do this but I know there's certainly a lot of people are guilty of this. Most make-up tutorials on YouTube use the higher end products and the true of the matter is most people can't afford those brands in excess. I don't thing anyone should go out of their means just to possess material things.
I won't lie MAC, Makeup forever, YSL, Estee Lauder, and Stilla make great products, that's why they are so popular. Now my next question is can the lower end make-up compete with the more high end competitors. In my opinion I think they do to a certain extent. First you have to take into consideration the brand. Drugstore make-up companies like L'Oreal, Maybelline, CoverGirl, Milani, Black Radiance and others have a good track record. You can sometimes find a close equivalent to products that cost much more. I won't deny the fact that sometimes you can't find an equivalent to the high end products because their that good.
To most it's not clear whether you're wearing Mac's champagne eyeshadow or CoverGirl's eyeshadow duo. This then leads me to one of the most important things when it comes to make-up: application. I think a lot of people fail to understand that you need good brushes and a good technique. After all is said and done sometimes you can find a drugstore equivalent to higher end product, and it's also so true that the high end brands are high end because they are better than their lower end counterparts.
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